Publikace: Classification of Clients on the basis of Modifying Case-based Reasoning Algorithms
Konferenční objektopen accesspeer-reviewedpostprintNačítá se...
Soubory
Datum
Autoři
Mezera, Filip
Křupka, Jiří
Název časopisu
ISSN časopisu
Název svazku
Nakladatel
Springer International Publishing AG
Abstrakt
This article deals with client’s classification possibilities for trade companies. One of the options for dealing with classification is to use Case-based Reasoning method. The proposed modified algorithm clears cases base, it eliminates invalid data and out-dated data from the time point of view. Hill-climbing algorithm is used for this. Classification results achieved by means of modified algorithm are compared with other classification methods such as Neuron Networks, Top Down Induction Decision Trees and Logistic Regression.
Popis
Klíčová slova
Aging of cases, Base clearing, Case-based reasoning, Clients' classication, Customer relationship management, Stárnutí případů, čištění báze případů, případové usuzování, klasifikace klientů, management vztahu se zákazníky