Digitální knihovnaUPCE
 

The Quality of Services Provided to Customers in zhe B2B Market with Chemical Industry Products

Konferenční objektpeer-reviewedpostprint
Náhled není k dispozici

Datum publikování

2017

Vedoucí práce

Oponent

Název časopisu

Název svazku

Vydavatel

STEF92 Technology Ltd.

Abstrakt

This paper specifies, on the basis of research outcomes and a primary survey, applied service quality indicators and service quality standards in the B2B market with selected chemical products. Finally, it specifies the importance of individual service quality parameters and the factors affecting it from the point of view of the service providers. The research was conducted using the method of personal interviewing of selected managers responsible for providing customer services at a selected chemical company. The benefits of the paper can particularly be seen in identification of the quality parameters of services that are important for customers in the chemical industry and that can significantly contribute to creation and maintenance of the customer satisfaction and loyalty in this market.

Rozsah stran

p. 1053 -1060

ISSN

2367-5659

Trvalý odkaz na tento záznam

Projekt

Zdrojový dokument

Modern Science Conference Proceedings. Book 1, Vol. V : Business and Management

Vydavatelská verze

Přístup k e-verzi

pouze v rámci univerzity

Název akce

4th International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2017 (24.08.2017 - 30.08.2017, Albena)

ISBN

978-619-7408-17-1

Studijní obor

Studijní program

Signatura tištěné verze

Umístění tištěné verze

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Klíčová slova

customer services, quality of services, service quality indicators, chemical industry company, služby zákazníkům, kvalita služeb, ukazatelé kvality služeb, podnik chemického průmyslu

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