Show simple item record
dc.contributor.advisor |
Provazníková, Romana |
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dc.contributor.author |
Dastlík, Tomáš
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dc.date.accessioned |
2007-09-30T12:17:17Z |
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dc.date.available |
2007-09-30T12:17:17Z |
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dc.date.issued |
1999 |
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dc.identifier |
Univerzitní knihovna (sklad) |
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dc.identifier.uri |
http://hdl.handle.net/10195/18928 |
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dc.description.abstract |
Práce je zaměřena na obecné principy komunikace s veřejností, marketing a propagaci města Pardubic. |
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dc.format |
76 s. |
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dc.format.extent |
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dc.format.mimetype |
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dc.language.iso |
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dc.publisher |
Univerzita Pardubice |
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dc.rights |
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dc.subject |
Marketing |
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dc.subject |
Komunikace |
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dc.subject |
komunikační mix |
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dc.subject |
Public relations |
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dc.subject |
propagace |
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dc.subject |
města |
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dc.subject |
Pardubice |
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dc.title |
Možnosti využití marketingu v místní správě |
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dc.title.alternative |
Useing possibilities of marketing in local government |
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dc.type |
diplomová práce |
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dc.contributor.referee |
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dc.date.accepted |
1999 |
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dc.description.abstract-translated |
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dc.description.department |
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dc.thesis.degree-discipline |
ekonomicko-správní |
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dc.thesis.degree-name |
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dc.thesis.degree-grantor |
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cze |
dc.identifier.signature |
d9808 |
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dc.thesis.degree-program |
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dc.description.grade |
Dokončená práce s úspěšnou obhajobou |
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