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Browsing by Author "De Alwis, A. Chamaru"

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Title: Motivation for buying branded items: a cross country application of maslows hierarchy of needs in consumer decision making Type: Article Author: Asamoah, Emmanuel Selase; Chovancová, Miloslava; De Alwis, A. Chamaru; Samarakoon, Mudiynsela Ajantha Kumara; Guo, Yiying Date: 2011

Title: A study on measuring return on investment of a key account management training program Type: Article Author: De Alwis, A. Chamaru; Rajaratne, W.D.H.M. Date: 2011

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