Zdrojový dokument:Scientific papers of the University of Pardubice. Series D, Faculty of Economics and Administration. 21(3/2011)
ISSN:1211-555X (Print)
Abstrakt:
This article deals with the social responsibility of companies providing telecommunications services. An assessment is made of quality of these reports in selected areas based on staging of corporate responsibility reports of three Czech telecommunications providers (Vodafone, Telefónica O2 and T – Mobile). These areas were selected on the basis of individual reports and structures for better comparisons were consolidated into seven areas that are scoring. In the final evaluation is then still an area that represents the overall complexity, clarity and accessibility of public reports. In addition, these providers are compared with a foreign company Orange, which has a high quality in the area of corporate social responsibility. Evaluation is done on a scale of 1 to 5 points, 5 points is the highest rating and 1 the lowest rating. Each area is evaluated and points are then summed total for each company. The company, which reaches the most points, has the best level of disclosure reports on social responsibility. The aim is to determine what the level of disclosure reports on corporate responsibility in the provision of telecommunications services and what is the availability of these public reports.